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Authority Comparison

figma.com vs hubspot.com

How AI systems evaluate and select between these competing brands in Software.

Category: Software

figma.com

45.1

๐ŸŸกCompeting

65% selection probability

hubspot.com

52.2

๐ŸŸกCompeting

69% selection probability

AI currently favors hubspot.com in this comparison ยท 7.1 point gap

Signal Comparison

45.1
Authority Score
52.2
65%
Selection Probability
69%
34
Entities
33
6
Topics
6

Why hubspot.com is being selected

โœ“Stronger overall authority signals

What figma.com is missing

Reinforce authority signals across content

Closing these gaps would shift figma.com from competing โ†’ selected.

Close the Gap

Move from competing โ†’ selected.

Run your authority map